The Press and Journal, Scotland’s oldest daily newspaper, has launched a campaign that aims to encourage local businesses to create 100 apprenticeships in 100 days across the north and north-east of Scotland, making a commitment to take on at least one extra person in 2016.
At least one hundred new roles
The newspaper already has backing from Scottish Government’s Secretary for Fair Work, Skills and Training, Roseanna Cunningham, alongside prominent figures like Sir Ian Wood, the former Chairman of energy giant Wood Group, and hotelier Stewart Spence.
Damian Bates, Editor in Chief of The Press and Journal, said, “We are delighted to launch Apprentice 100 to highlight an issue vital to the future of Scotland and its young people. We hope many organisations rally around in support to help us reach this amazing target.”
The campaign is running in association with North East Scotland College supported by Tullos Training.
Roll of honour
The campaign started last Friday when the newspaper published a 20-page supplement, titled “Your Jobs in Scotland”. All the companies that have pledged their support to the campaign will be mentioned in a roll of honour during the campaign.
Damian continued, “We’ll be featuring some real-life experiences alongside pledges from our local businesses and councils, offering their support to the cause and generating new opportunities for young people.”