Figures reveal a 30% increase in online apprenticeship applications

New data released by the National Apprenticeship Service (NAS) has revealed that online applications for apprenticeships have risen by a third.

According to the BBC, the 12 months leading up to July saw a massive 1.4 million applications, a figure up 32% on the year before that. The number of applications outdid the number of apprenticeships available, with 11 people applying for each position. The government is therefore calling on more employers to come on board the apprenticeship bandwagon.

Data also revealed that the most popular sector for apprenticeships this past year was the Arts, Media and Publishing sector.  285,000 applications were made to apprenticeships in London, making it the most competitive place in the UK. Apprenticeship places in Hammersmith and Fulham grew by 190% in the past year, making it the second largest increase recorded across England.

Skills Minister Matthew Hancock said: “We want to see it become the norm that young people either go to university or into an apprenticeship. To match the growing popularity of apprenticeships, I would urge more employers to consider how hiring an apprentice could benefit their business.”

Ben Rowland, deputy chairman of digital and IT apprenticeship specialist Arch, commented: “We are seeing a huge surge in applications for digital apprenticeships with firms like Barclays and Google, as well as for those in our own employer group – nearly 20 a day. This shows that apprenticeships in modern careers are increasingly seen by young people – and their parents – as an aspirational and exciting route forward.”