Apprenticeships tap into new talent, says HR Manager at Two Four Group

Advocates of apprenticeships

Advocates of apprenticeships

Apprenticeships are on the rise in creative sectors, as employers recognise the benefits of training a young person on the job. HR Manager at Two Four Group, Vicky Lea, discusses how hiring an apprentice is perhaps more effective than hiring a graduate:

“Our apprentices understand all of our business processes – from client account handling through to working with the senior management team – in a way that graduates never do. In the longer run, developing and training our apprentices in this way makes very sound business strength and is a fantastic way of tapping new talent before they disappear into somebody else’s company!”